Tripoint was founded in 2022 on Sweden’s west coast, Gothenburg, by Elina Svensson and her colleague Jesper Englund. Together they have nearly 30 years of experience in the eyewear fashion and sports industry. They blend the worlds of fashion, sports and sustainability. Creating sustainable products, produced with a sustainability mindset. Driven by curiosity, without limits.
Tripoint aims to make accessible, innovative sports glasses that respect the environment and protect your eyes during every moment of your life.
It’s not just another sports brand. It’s not just another eyewear brand. It’s a new mix. Crossing boundaries is central to what they do. Erasing the boundaries between sports and fashion is what they are pursuing. Tripoint is a new way to create technical, fashionable and durable eyewear and they want to share this vision with the world.
The name “Tripoint” or three-country point is a geographical point where the borders of three countries or subnational entities meet. This creates a unique place and connects countries. ‘Tripoints’ can be found all over the world. There are about 176 international tri-border points. We should be humble and respectful of our surroundings, knowing that they can touch us with full force. That’s why we adapt, that’s why we prepare, that’s why Tripoint exists : Made to withstand the harsh and changeable climate and ready to take on any challenge.


